Creative DNA
Kenya 4.0
Starting November 2023
An exciting new programme for 20 early-stage fashion and accessories enterprises - helping build sustainable & successful businesses.
Creative DNA : Kenya 4.0
Our new programme in Kenya offers digital and face-to-face mentoring sessions, micro grants, co-created online campaigns, and UK and Kenyan access to market opportunities - delivering business skill development and strengthen participants’ networks in Kenya and the UK.
Participants will receive group masterclasses and workshops by international and local experts and be part of a pop-up shop in Nairobi.
There is also the potential for the participants to be awarded a micro grant, have work featured in a photo shoot for a new edition of WAUZINE, and promoted in media and on Fashion Scout’s social media channels - reaching tens of thousands of viewers around the world.
Building on the success of the previous Creative DNA : Kenya programmes, this new British Council programme is a collaboration between Trio Media in Kenya and Fashion Scout in the UK.
Our network of experts for this programme each have years of extensive practical experience, have trained hundreds of designers around the world and are leaders in their fields.
Subjects covered include business set up in Kenya, costing and pricing, cash management, brand identity and adding value to your brand, B2B and B2C sales strategies, range planning, working with artisans and tailors and building social media communities.
Dates, Applications & CRITERIA
The programme will run 20 November 2023 to 30 April 2024.
APPLICATIONS CLOSED
CRITERIA
Applicants must be able to fulfil the following criteria:
- Be based in Kenya
- Be considered as an early-stage fashion and accessory enterprise and have operated for a minimum of 2-3 years
- Be able to commit to a two-month development programme and be available for online mentoring for approximately 20 hours during the programme period (schedule will be provided).
- Must be open and available for marketing and PR opportunities
- Must be able to supply a small number of high quality finished items for sale in March in Nairobi (garments and/or accessory products)
For questions and enquiries contact: silvia@triomedia.co.ke
International & Local Experts.
“CREATIVE DNA : KENYA 4.0 is AN opportunity for Kenyan designers to build their businesses and reach new customers, & is supported by the British Council.”
Martyn Roberts, Founder, Fashion Scout
This Programme Is Supported By The British Council