Emilia Zakaryan

@moonatem

Winner of the Yerevan Mayor’s Prize. Emilia Zakaryan is the creative force behind Moonatem, a brand that fuses art, design, and storytelling into wearable works of art. With a background in painting, illustration, and industrial design, Emilia transforms each collection into a conceptual narrative, ensuring every piece is unique and reflective of the wearer’s identity. Moonatem merges bold, futuristic visuals with cross-disciplinary design, blending limited-edition fashion with collectible art objects, collaborations, and innovative streetwear.

Sustainability and ethical practice are central to the brand. Circular design principles minimize waste, while production supports local weavers and artisans, preserving cultural heritage through modern reinterpretation. Each garment embodies exclusivity, originality, and conceptual depth, appealing to creative, independent-minded individuals who value authenticity and forward-looking design. Moonatem stands as both a fashion label and a cultural movement, redefining how art and fashion intersect in contemporary Armenian design.

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Elen Khachatryan - Polimoda Prize Winner

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Emma Aleksanyan - Fashion Scout Armenia Winner